Finding the right and suitable STO consulting firm for your security token offering marketing campaign can be complex and time-consuming. Token Minds partners with you to help you realize your goals.
Security token offerings (STO) are quite a new thing, but they are quickly replacing ICOs. STO is essentially a project financing model that involves the selling of tokenized assets through a crowdsale in exchange for funding. These types of tokens give investors some rights to the company including but not limited to ownership, periodic dividends, and voting.
In essence, STO allows investors to get a share of the project’s profit and participate actively in influencing the company’s operation. STO are subject to tight regulatory control and compliance, and only accredited investors can participate in a security token offering. More importantly, the STO model gives startups a better opportunity to reach more potential investors and reach their goal faster.
To attract and retain this category of investors, you need a comprehensive STO support and forward thinking marketing strategy that combines new models such as investor introductions, investor dinners and events, and roadshows. Our STO consulting is a full-service solution that includes marketing, technology, legal and fundraising to ensure a secure and successful STO.
STO Issuance Platforms
STO offers numerous advantages and companies, as well as ICO projects. As a result, companies are being urged to leverage this new financing model. But make no mistake—security token must be issued only through one of the approved platforms that meet the required legal aspects. Above all, they are very different from ICO.
Security token offering platforms exist to make the process of token generation much simpler and more accountable. Some of these platforms include Polymath, Harbor, Securitize, Swarm, and Securrency.
STO Exchanges
Unlike ICO exchanges that are large in number due to “lighter” regulations, the number of exchanges willing to accept STO is far less. In addition, listing requirements and fees vary with each exchange but the token assessment is critical. At TokenMinds, we not only know who those STO friendly exchanges are, but we can help with all the listing process.
STO Example
STO may still be in its infant stage but there are many projects that have already launched their security token offerings. For example, St. Regis Aspen Resort, a project focused on tokenizing real estate recently raised $18M through STO. Other projects either raising or planning to raise funds through STO include Neufund and SWIPE.
STO Consulting
Token Minds is one of the fast-growing marketing agency focused on blockchain and STO promotion for businesses seeking to achieve their goals through STO crowd sales. Additionally, our team has worked with startups, existing companies, and government agencies, helping them with marketing strategy, investment consulting, technical support and legal support.
If you need STO marketing support and advising on your project, we can help reach your target investors, build a strong community and partnerships to ensure successful crowdfunding. Talk to us today and we will help you get in the right direction.
