Blockchain projects can greatly benefit from increased traffic and brand awareness by engaging crypto influencers in their marketing/promotion efforts. By using crypto influencers who already have an audience that is interested in blockchain and cryptocurrency, projects can reach a larger targeted audience.
You can find crypto influencers to promote your project on channels like Twitter, YouTube, and Instagram. Popular crypto influencer accounts on YouTube attract thousands of views on their videos discussing current crypto news, reviewing blockchain projects, and more. As for Twitter, this is the best place to share ideas about your project and communicate with fans.
Top Crypto Influencers on Twitter
The main focus on Twitter is to increase organically the number of your followers and level of engagement around the project. But if your aim is to grow much quicker, then don’t miss out on these top crypto influencers on Twitter.
Antony Pompliano (@APompliano): As one of the earliest and most prominent voices in Bitcoin evangelism, Antony Pompliano has created a name for himself, often speaking at cryptocurrency conferences and on shows like CNBC.
Tone Vays (@ToneVays): With nearly 200k followers and a popular YouTube Channel, Tone has become the Twitter epicentre of crypto trading.
Erik Voorhees (@ErikVoorhes: Erik is one of the first “crypto-preneur” to invest in Bitcoin long before it became part of everyday conversation. He has been involved in countless crypto organizations, most famously as the CEO of ShapeShift.
Girl Gone Crypto (@Girlgone_Crypto): How this girl manages to put out such incredible Twitter content on such a consistent basis is quite amazing. If there’s one crypto Twitter influencer to engage in this account.
CryptoCobain (@CryptoCobain): Specializing in memes and shitposting, Cryptocobain is the self-proclaimed founder of Crypto Twitter.
Top Crypto Influencers on Youtube
Crypto companies can benefit from the increased demand for video content by working with YouTube influencers who know how to engage audiences using video. Here are the top YouTube crypto influencers.
Ivan on Tech: Ivan Liljeqvist is the face behind the popular Ivan on Tech YouTube channel. YouTuber guru that found his following analyzing. His content, which focuses on the cryptocurrency sector from the technology perspective is well-researched and presented in an easy-to-understand way. So, this puts him right towards to top in terms of top YouTube crypto influencers to engage.
Altcoin Daily: The team behind Altcoin Daily focuses on creating an incredible source of cryptocurrency content built for everyone, including blockchain beginners or experts.
Doug Polk: A successful YouTube influencer, Polk recently launched a new channel that focuses on crypto. The best part, however, is Polk is always lining up top-notch guests for some thoughtful crypto discussions.
Ian Balina: An analytics expert who is now using his analytic skills and abilities to analyze the best blockchain startups in the market.
The Crypto Lark: Lark combines his political science background, critical thinking skills and a deep sense of humor to produce content that explores blockchain solutions in the most articulate and entertaining manner.
Top Crypto Influencers on Instagram
Here’s a list of top crypto personalities on Instagram to engage for your influencer campaigns.
ShareCrypto: If you prefer to get your crypto news via Instagram, look no further than ShareCrypto. The popular Instagram account posts the latest updates in the crypto market in a quick and easy to read format.
CryptoBrekkie: CryptoBrekkie, popular known as the creator of “Blockchain and Morty” is a Los Angeles-based crypto content creator.
BitBoy_Crypto: Bitboy is another popular crypto influencer on Instagram with a strong following. His fans, collectively called the Bit Squad, are one of the most fiercely loyal groups in crypto.
YoungDumbCrypto: The dynamic duo of crypto, YoungDumbCrypto, puts out highly entertaining content to the delight of their fans. The group is well-entrenched in the cryptocurrency space. They offer really great insight into the ‘behind the scenes’ content.
CryptoWendyO: Wendy kills it when it comes to crypto interviews. She’s an awesome source of information from the top minds in crypto. Moreover, she publishes weekly trading shows on YouTube and posts several videos to TikTok and Instagram daily.
CryptoExplorer: One of the fastest-growing crypto accounts on Instagram. Mostly focuses on news, memes, and inspiration.
Top Crypto PR Agencies
A crypto PR agency matches blockchain companies with the websites and crypto influencers that best align with their brands. They identify websites with audiences that match your company’s target market. Crypto PR agencies also create relevant content marketing campaigns and report on the success of those campaigns.
Here are the top cryptocurrency PR agencies based on their performance and the largely successful portfolio of clients they have.
TokenMinds is the leading crypto PR agency offering a range of services for blockchain companies. Having been in the industry for several years now, they have relationships with many of the top crypto media and influencers including CoinDesk, CoinGape, CoinSpeaker, and more. TokenMinds also offer crypto PR services with other authority crypto websites and selected partners who are able to share your content to increase exposure. Whether it’s a one-time press release, a series of sponsored posts, or a combination of both TokenMinds has experience with all types of PR. Some of their big-name clients include Celsius, Ebakus, Capdax, Bezant, Birdchain, and more.
2. Guerilla Buzz
Guerrilla Buzz is another crypto PR agency focused on generating attention for crypto platforms through forums, social media and publishers. They’ve executed this strategy to help companies such as Bancor increase their brand awareness on platforms like Reddit, Telegram and BitcoinTalk.
Coinbound is also one of the best crypto PR agencies in the industry. They offer public relations services as well as crypto marketing, growth, and sales. They have worked with many big name clients including eToro, CoinStats, OKEx, Shapeshift, among others.
4. Token Agency
Based in the Netherlands, Token Agency has worked with companies like Bancor, Decent, Wings, and Mainframe on various PR campaigns. Token Agency is more of a consultant, however, guiding companies towards successful product launches and crowd sales.
MarketAcross is another top PR agency providing crypto PR services. They have established relationships with journalists from major publications, influential bloggers, and editors of small blogs. Among the list of their clients include BitTorrent, NEO, and Simplex.
CrowdCreate is a crypto marketing agency that focuses on influencer marketing and public relations. They’ve been around since 2016 and their client list includes Bezant, Open Platform, Zilla, among others. This is another cryptocurrency PR agency that’s been in the space for a while and specializes in crypto marketing.
Why Leverage Crypto Influencer Marketing
Recently, the cryptocurrency industry has been catalysed by crypto influencer marketing since it offers an excellent way to get the community to back the project. With crypto influencer marketing, most people are willing to listen because there’s an incentive. This makes it an extremely powerful tool to reach your target audience.
Many projects today use crypto influencer marketing because it is an excellent way to get the target audience to listen. Do it right, and you get a wonderful return on your investment. Within the crypto industry, influencers ideally are people who are willing and ready to support your project. They believe in the project and when they tell their audience that your project is awesome, they listen. This is why you need crypto influencers to take your project to the next level.
If you need help with building a highly engaged community using crypto influencers, consider hiring a crypto marketing company rather than going it alone. A crypto marketing agency like TokenMinds has relationships with top crypto influencers and can help get your message quickly delivered to the right audience.
Crypto PR Services that Brings Results
The result of an effective public relations strategy is to generate greater awareness and reputation for your project. TokenMinds is your strategic partner to successfully help you reach your audience and create a positive buzz through crypto PR services. We have great relationships with many media organizations (both traditional media and crypto media) which we leverage to promote your brand. Thus, we can help you increase your visibility through increased recognition on as many media platforms as possible. So, contact our team to get connected with our crypto influencers and KOLs (key opinion leaders).